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Smart Alerts

Note: Available on Growth, Scale, and Power plans.

Smart Alerts let you create custom rules that send email and push notifications when specific financial thresholds are crossed.

Enabling Smart Alerts

  1. Go to Settings > Notifications
  2. Toggle Smart Alerts on
  3. Go to Settings > Smart Alerts to create your rules

Creating an Alert Rule

Each alert rule has four settings:

SettingDescription
NameA descriptive name for the alert (e.g., "Revenue below 50K")
MetricThe financial metric to monitor (grouped by category)
ConditionThe comparison operator: less than, greater than, less than or equal, greater than or equal
ThresholdThe numeric value that triggers the alert
CooldownHow often the alert can fire: 1 hour, 6 hours, 24 hours, or 7 days

Available Metrics

32 metrics are available across 10 categories:

CategoryMetrics
CashCash Runway, Cash Balance, Total Debt
RevenueRevenue (90d), Average Order Value, Order Count, Refund Rate
ProfitNet Profit Margin, Gross Margin
ExpensesTotal Expenses (90d)
AdsBlended ROAS, Total Ad Spend, Cost Per Acquisition, Meta Ads ROAS, Google Ads ROAS, TikTok Ads ROAS
EmailEmail Open Rate, Email Click Rate, Email Revenue, Email List Size
SubscriptionsMonthly Recurring Revenue (MRR), Active Subscriptions, Subscription Churn Rate, Failed Charges
FulfillmentAvg Shipping Cost, Total Shipping Spend, Shipping as % of Revenue
InventoryInventory Value
PaymentsStripe Disputes, Square Disputes, Stripe Processed Volume, Square Processed Volume

Quick Add Templates

13 preset templates are available to get started quickly. Only templates that are not already active are shown. Presets include common configurations like Low Cash Runway, Order Volume Drop, MRR Dropping, High Subscription Churn, and more.

Managing Alerts

  • Toggle — enable or disable individual rules without deleting them
  • Edit — modify the name, metric, condition, threshold, or cooldown
  • Delete — permanently remove a rule
  • Last Triggered — see when the rule last sent a notification

Limits

You can create up to 20 alert rules per organization.

How Alerts Are Delivered

When a rule is triggered, Nummbas sends:

  1. Email — a formatted email with the alert details, current value, and a link to your dashboard
  2. Push notification — a notification to the Nummbas mobile app (if installed)

Only team members with Smart Alerts enabled in their notification preferences will receive alerts.

Metric Units

Metrics are displayed with the appropriate unit:

  • Currency — dollar amounts (e.g., revenue, expenses)
  • Percentage — rates (e.g., margin, refund rate)
  • Multiplier — ratios (e.g., ROAS shown as 2.5x)
  • Days — time metrics (e.g., cash runway)
  • Count — numeric counts (e.g., orders, disputes)