Pinterest Ads

Connect your Pinterest Ads account to pull in ad spend, campaign performance, and return on ad spend data.

Connection Method

OAuth — authorization through Pinterest's secure OAuth flow.

How to Connect

1. Go to Dashboard > Integrations
2. Click Connect on the Pinterest Ads card
3. You will be redirected to Pinterest to sign in and authorize Nummbas
4. If you have multiple ad accounts, a picker modal will appear — select the account you want to connect
5. Your ad data will begin syncing

What Gets Synced

Account-Level Metrics

• Total spend
• Total impressions and clicks
• Total conversions
• ROAS (return on ad spend)
• Cost per conversion
• CPC (cost per click)
• CTR (click-through rate)

Campaign Breakdown

For each campaign:

• Campaign name, status, and objective
• Spend, impressions, clicks, and conversions
• CPC, CTR, ROAS, and cost per conversion

Features Powered by Pinterest Ads Data

• Ad Performance Center — see your Pinterest results alongside other ad platforms in one place, with a unified campaign table so you can compare performance without switching between dashboards
• Business Insights — total ad spend, blended ROAS (how much revenue you earn for every dollar spent on ads across all platforms), blended CAC (how much it costs to acquire one customer), and marketing efficiency ratio
• Expense Intelligence — your Pinterest ad spend automatically appears as an expense category so you can see how much of your total costs go toward advertising
• Insight Rules — automated alerts when your return on ad spend drops below healthy levels or when your ad spending is taking up too much of your revenue
• Business Reports — a detailed ad performance report that breaks down your Pinterest results by campaign so you can see what is working and what is not

Troubleshooting

• Connection failed — Make sure you are signing in with a Pinterest account that has access to Pinterest Ads Manager. Personal Pinterest accounts without an ad account will not work. If the connection fails, try again from the Integrations page.
• Data not appearing after connecting — The initial sync can take a few minutes. Check the integration status on the Integrations page to confirm the sync is in progress. If your ad account is brand new with no campaigns, there will be no data to display.
• Stale or outdated numbers — Nummbas syncs your Pinterest Ads data automatically every 4 hours. You can trigger a manual sync from the Integrations page if you need the latest numbers right away.